As you know Facebook is one of the popular social networking sites and Google is a reputed search engine. Both these companies strive to sustain in this web world. You cannot deny the fact that Google and Facebook are the two epochs of the technical era. While Facebook is current social era, Google is rapidly receding to the past. In the technical era, it is often seen that one leader doesn’t lead to the next.
But Google is a toast in this regard. It is not at all stagnant rather the core business is developing every moment. Its core products are improving and successfully entering the new market. Take a quick glimpse at the variety of arenas where both Google and Facebook are struggling for future of the technology.
Social Activity
When it comes to social activities, Facebook takes a higher strand than Google. Hours after hours are spent on Facebook in comparison to Google. People spend around 2 hours a month on Google and consider that to be enough. Google understood the importance of social networking and hence launched Google+ recently. This social system has a better design than Facebook, especially in its way of handling the variable privacy with the aid of its Circles.
What Google+ lacks is globally connected user base of the Facebook. Google might not unseat Facebook in the social field but can effectively drive the users from Facebook.
Search
As all of us know that the web is a huge store house of information and Google shows you the way how to extract the contents of the web. Google is not just concerned with collecting of the information, it also shows how it collects information for the users and the ranking of the result in the Google page. Social interconnection is the core essence of Facebook and social data is conducive in building socially-aware search.
Google is making effort to stay ahead of the social networking site, Facebook both traditionally and socially. Social signals are integrated into Google search by the feature of “Search Plus Your World”. Google though lacks the intensity of social data like Facebook, incorporate extremely private social data in its search results.
The current scenario is – Facebook is entering the realm of general search and Google is entering the realm of social search. In this regard, Google is said to acquire the upper strand.
Identity
Identify solution is present in both Google and Facebook and they are perfect for owning social index. Facebook’s identity solution is enormous – it collects data as to on which system you and your friends are signing up and everyone is getting connected. Google’s identity solution is not as same as the Facebook. Signing into Facebook makes sense as you get the chance to interact with one another. If you are planning to sign up for new services, Facebook is the ultimate solution. Google has to buck up in this regard.
Google and Facebook have their own aspect and features important to the web world. You need to make the choice according to your need.
Author’s Bio: Charles Malcolm is a prominent desktop support expert. You can know about the social networking sites from him.